defining new musical language in the context of a song or piece

#music #idea #question #musing

• Motivated by Thursday, where he sort of redefines the word "pummel" in the context of the story.
• Can you do something similar with music?
  • [?] Are there examples of this?

What would this look like?

• Well, if I think of a word as a particular unit of music
  • E.g. a chord: it would have to be a rather unique chord
  • Maybe more natural to make it a short melody, like a jingle. A couple notes long.
    • Jingles in the sense of an advertising jingle are sorta like this. They get repeated enough in a particular context that when I hear the neighbor jingle, I immediately think of State Farm.
    • The question is if you can make such a thing happen more locally.
• And you would take this little jingle and place it in contexts that lend it new meaning:
  • E.g. you could take an ambiguous jingle (in terms of connotation) and keep putting it in the context of sad chord (progressions) until that jingle alone evokes a feeling of melancholy.
• It's probably easier/more natural for this to happen in the context of a film